Latest research projects
The VCP conducts global research, investigating the roots, trends over time and impacts of vaccine confidence at regional, national and sub-national levels.
We partnered with Wits Vida, the Vaccine Confidence Fund, and PHRU to study how much, if at all, social media and community influencers can influence and increase uptake of influenza vaccines.
Strengthen national training curricula and integrate targeted, culturally grounded interpersonal communication practices into training curricula for health workers in ECARO countries.
Mixed method study to examine adult and HCP confidence in vaccination in Eastern Europe (Balkans, Caucasus, Central Asia).
Mixed method study to explore risk perceptions and emotional determinants of health around COVID-19 and influenza vaccination in Europe.
The Covid pandemic has provoked a fresh wave of hesitancy. According to VCP data, between 2018 and 2023 confidence in vaccine safety, importance and efficacy fell by about 20% in the UK.
Heidi Larson, director of the Vaccine Confidence Project, discusses why there is more of a political divide on Covid vaccine acceptance than flu.
Professor Heidi Larson, director of the Vaccine Confidence Project explains how “medical injustices leave distrust not only in individual memories but community memories.”
Artificial intelligence has potential to counter vaccine hesitancy while building trust in vaccines, but it must be deployed ethically and responsibly, argue Heidi Larson and Leesa Lin